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Strategic
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Hi, we're Wray Ward.

A full-service agency creating inspired marketing solutions for brands in the home and building categories.

Featured Work
Encouraging consumers to trade up to the built-in solutions of GE Lighting LED+ light bulbs.

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Featured Work
Differentiating Floor & Decor from the home improvement giants.

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Featured Work
For ZIP System, it's not a trend. It's a revolution.

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Paid Media / Nov 30, 2020

Should you take your advertising over the top?

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Industry Trends, Marketing Insights / Nov 17, 2020

How COVID-19 Changed Our Relationship with Outdoor Spaces

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Industry Trends, Strategy / Nov 12, 2020

IBS and KBIS are going virtual. Now what?

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Agency News, Community / Nov 5, 2020

EmpoWWer 2021: Another Year, Another Opportunity to Effect Change

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Our complete range of in-house solutions ensures that our work isn’t just more efficient. It’s better performing, too.

Strategic Foundation

Our disciplined planning process and insights make a critical difference at every stage of strategic decision-making.

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Brand Building & Remodeling

Throughout a brand’s life, we frame its identity to immediately and authentically connect with target audiences.

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Connections Planning, Activation & Measurement

One engagement after another, we involve audiences with your brand, leave them wanting more and continually measure our performance.

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Creative Campaign & Content Development

With unceasing ingenuity, we captivate customers’ imaginations across every appropriate medium.

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Trade Love

Decades of B2B expertise equip us to woo the pros who can make or break a brand’s success.

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For 40 years, we have delivered results to our clients with inspired marketing communications.

Meet Wray Ward

We're looking for thinkers, dreamers and questioners to challenge the status quo.

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