We create social marketing programs that align with your overall marketing efforts to engage consumers, customers, employees or influencers.
Social media may give brands access to customers like never before, but if you’re just talking at your audience instead of with them, you’re not making any meaningful connections. Our Social Media team starts by helping identify the right established and emerging social media platforms. As important as where you engage is how and when to interact. Then, we dive into the data and set a content strategy that uses a consistent social media mix that is authentic to your brand and aligned with your goals.
Take a look at some of the ways we help brands get results.
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Social Media Management
From monthly editorial content calendars to daily posts, we create and manage comprehensive social media programs that engage customers through contests, videos, product launches, curated content and more.
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Social Media Audits
Using digital analytical tools, we audit the social landscapes of our brands and our competitors’ brands. The resulting insights serve as our guide as we craft smart social marketing plans that get attention and results.
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Measurement
Using the insights tools of each platform along with independent measurement tools, we continually refine and improve our social marketing programs while integrating results into our overall metrics.
