Investing in Home Improvement: Generational Differences

  • Categories:

    Industry Trends, Marketing Insights

  • Date:

    February 26, 2018

Investing in Home Improvement: Generational Differences


Industry Trends Marketing Insights

HomeAdvisor research indicates that many households are spending more per year on home improvement, with homeowners taking on more and larger projects. Baby boomers lead the way in discretionary upgrades, while millennials focus on necessary updates and maximizing their space.

Explore more articles from Wray Ward.

  • perplexity ai logo with teal and black fade background

    Industry Trends, Search / Feb 15, 2024

    Can Perplexity AI beat Google at its own game?
    View Article
  • AI in Marketing: Words of Wisdom and Caution

    Industry Trends / Jan 24, 2024

    AI in Marketing: Words of Wisdom and Caution
    View Article
  • The Balancing Act for Brands in the Era of Fast Trends

    Industry Trends, Social Media, Brand Strategy, Influencer Marketing / Nov 30, 2023

    The Balancing Act for Brands in the Era of Fast Trends
    View Article
Next: Is the garage having its moment?