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Wray Ward Hires Account Director, Proofreader

02/17/2011

Wray Ward, one of the Southeast's leading independent creative marketing communications firms, has hired Beth Prus as account director and Terri Eloshway as proofreader and assistant traffic manager.

Prus comes to Wray Ward from Boston, where she was vice president and account director at Hill Holliday leading the efforts on Liberty Mutual Insurance. Prior to Hill Holiday, she worked at Modernista! handling TIAA-CREF and HUMMER accounts. Prus began her career at Arnold Worldwide managing Volkswagen. She earned a BSBA degree in marketing from Georgetown University, where she was an Academic All-American and captain of the nationally ranked women's lacrosse and field hockey teams.

In her role as account director, Prus will lead the Duke Energy Electric Vehicle and Energy Smart Buildings initiatives. Along with her primary role on Duke Energy, she will also leverage her financial services/insurance experience overseeing American Wholesale Insurance Group.

"Beth's talents are wide-ranging and include everything from strategic marketing and business planning to integrated online/offline marketing efforts,” said Greg Campana, executive vice president for Wray Ward. "Her strong acumen for both traditional and digital disciplines along with expertise in ROI analysis will be a great addition to our account management team.”

Eloshway will ensure that everything is in order before it leaves the agency through her diligence in assisting the agency's copywriters and public relations team in her role as proofreader.

Through the years, Eloshway has served a host of accounts ranging from Carolina Power & Light to Fannie Mae to Royal Caribbean Cruise Lines. She was an art director at Luquire George Andrews Inc., in Charlotte, and at McKinney, in Durham, N.C. For three years, she owned and managed Mountains to the Sea Gallery in Charleston, S.C. Originally from Goldsboro, N.C., she graduated from East Carolina University with a BFA in communication arts.

Wray Ward is one of the largest independent creative marketing communications firms in the Southeast, providing clients with programs that include strategic planning, advertising, public relations, media planning/buying, interactive and direct marketing. Founded in Charlotte in 1977, the firm's clients include Glen Raven and its Sunbrella performance fabrics, Duke Energy, Huber Engineered Woods, the NASCAR Hall of Fame, Springmaid and Wamsutta home fashions, Citizens South Bank, TUUCI, VELUX skylights, American Wholesale Insurance Group and WIX Filters. www.wrayward.com

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